Name: The Woodlands Convention & Visitors Bureau
Sure, we could have produced an over-the-top budget for the WCVB that would have exceeded what they could afford. Instead we came up with a cute (who can resist a couple of “tweens”) one-room shoot to get the message across.
Large budgets are great and afford some bang for your buck, but that’s not always possible. So that’s where good producing and creativity come into play.
1 Hotel Room + 1 Attractive Family = 1 Fun Commercial